House Tour: Sales

As much as we love to think about literature as an art form, at the end of the day, publishing is still a business where the ultimate goal is to sell books. As a publisher you could acquire the greatest novel ever written, but without the Marketing and Sales teams, that book isn’t going to fly off the shelves. Sales plays an integral role in getting books from the hands of the author to the hands of the reader as early as the acquisition stage.

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House Tour: Marketing

It is crucial for Marketing to show their enthusiasm for the book and present some key ideas on how they plan to promote it.

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