The beginning stages of writing a book can be daunting. Sometimes it’s harder to start writing than it is to continue the momentum once you’ve begun writing. You may have a plot point or a character in mind to start you off, but books are more than just one plot point or one character.
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Book publicity is the effort a book publicist makes to get the book(s) they’re promoting into the consciousness of consumers. Simply put, it is the job of the book publicist to help drive sales by building recognition.
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As an author, engaging with the bookstagram community is a crucial aspect of growing your audience. Having your book featured on a bookstagram account can help you reach new readers.
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As much as we love to think about literature as an art form, at the end of the day, publishing is still a business where the ultimate goal is to sell books. As a publisher you could acquire the greatest novel ever written, but without the Marketing and Sales teams, that book isn’t going to fly off the shelves. Sales plays an integral role in getting books from the hands of the author to the hands of the reader as early as the acquisition stage.
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The publishing industry is kind of…wild. It is an intricate business, and one that often does not run like the outside world expects it to (i.e. it is s l o w in a world that expects things now, now, now. So, we’ve decided to break things down a bit. Let’s dive in, shall we?
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Metadata is the backbone of the publishing industry and is the key to book sales in today’s market. It is important for every author, commercially published and self-published alike, to understand how metadata works, why it’s important, and how to best utilize it to their advantage.
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Three Houses Press 